As part of the Healthy Eating Strategy, Health Canada is proposing to restrict the marketing of unhealthy food and beverages to children. Two approaches are being considered:
Option 1: banning advertising food to children if it exceeds 5 percent of the daily value of saturated fat, sugars or sodium; or Option 2: banning advertising food to children if it exceeds 15 percent of the daily value of saturated fat, sugars, or sodium.Under option 1, companies couldn’t advertise sugar-sweetened yogurt, cheese (even if calorie-reduced), or ice cream (among other foods) to children under the age of 17.
Under option 2, companies couldn’t advertise sugar-sweetened yogurt, most cheese, or ice cream to children under the age of 17. However, they would be allowed to advertise calorie-reduced cheese to children.
Tell the government to go with option 1! The dairy industry has successfully duped children and families into believing that cheese, chocolate milk, and suga…